Course Descriptions

History of Payap University.  Examining one’s inner self for truthfulness.  Exercising character development for service consciousness. Being conscious to morally and ethically serve other people, your country and society.  Practicing life skills based on a sufficiency economy and apply them to daily life.

Methods of learning and acquiring knowledge morally and responsibly by oneself from a variety of sources or information technology. Having holistic thinking skills pertaining to social, economic, political, culture, ethical, moral, and environmental issues of Thai, ASEAN, and global communities.

Creating awareness of responsibility for being a valued citizen for Thai as well as global community.  Exploring human rights with respect to human value. Learning about dishonesty and corruption in Thai community. Learning about measurements and mechanisms for preventing and solving corruption problems.  Employing good governance in life, coupled with living together in harmony.

Fundamental mathematics and mathematics for everyday life, probability, analysis of fundamental mathematical and statistical data.

General knowledge of wellness, health development in everyday life, food consumption, physical exercise, emotional management, prevention and treatment of common health problems.

Learning scientific and information technology processes for daily life.  Computer safety and ethics, wise judgment in selection of IT, including impacts of technology on humans and society.

Essential skills needed for academic writing and presentations.   Interpretation of works assigned.  Usage of vocabulary and language structure.  Writing essays or report papers.  Practice and present academic writing formally and informally.

Select readings for multicultural comprehension, expressing opinions and presenting ideas for proper cross-cultural communication.

Listening and reading from printed materials and electronics media to learn and understand information, and being able to respond and express opinions through writing, speaking, and text messages via various channels.

Thai language for job applications and in the work place.  Reading, writing and conversation in different working situations.

Select readings for multicultural comprehension, expressing opinions and presenting ideas for proper cross-cultural communication.

Listening and reading from printed materials and electronic media to learn and understand information, and being able to respond and express opinions through writing, speaking, and text messages via various channels.

Chinese language for job applications and in the work place.  Reading, writing and conversation in different working situations.

Select readings for multicultural comprehension, expressing opinions and presenting ideas for proper cross-cultural communication.

Listening and reading from printed materials and electronic media to learn and understand information, and being able to respond and express opinions through writing, speaking, and text messages via various channels.

Japanese language for job applications and in the work place.  Reading, writing and conversation in different working situations.

Select readings for multicultural comprehension, expressing opinions and presenting ideas for proper cross-cultural communication.

Listening and reading from printed materials and electronic media to learn and understand information, and being able to respond and express opinions through writing, speaking, and text messages via various channels.

German language for job applications and in the work place.  Reading, writing and conversation in different working situations.

Definition, objectives and ethics of accountants, benefits of accounting information, accounting framework, accounting principles, preparation of financial reports and concepts of value-added-tax.

General concepts of economics, economic system, demand, supply, equilibrium price and output, consumer theory, producer theory, cost of production, pricing, and factors of production in perfect competition and imperfect competition, inflation, deflation, monetary policy, and international financial matters.

Basic concept of local and international business, functions of business, business environment, development of management, characteristics of organization, principles and functions of management, and management code of ethics.

Statistics for business decisions, probability analysis, application in business, statistical estimation, hypothesis testing, parameters, variance analysis, simple regression, correlation and data analysis.

Basic concepts and functions of marketing, marketing environment, marketing information systems, marketing research, consumer behaviour, marketing segmentation, target market, product positioning, product management, pricing, distribution channels, integrated marketing communication, social marketing and ethics for marketers.

Prerequisite: IBM 110

Objectives and framework of cost and managerial accounting, cost behaviour analysis, cost estimation, cost information for decision making, and the use of managerial accounting information for management.

Prerequisite: IBM 110

Introduction to the principles of financial management financial goals, financial functions, financial planning, forecasting of cash flows, working capital, capital resources, cost of capital, dividend policy and other financial management tools.

Prerequisite: IBM 151

Planning, implementation and control of products and services, product design and implementation process, materials management, quality and productivity, technology related to operations and production, supply chain management.

Rules and regulatory code, personal income tax, withholding tax, corporate tax, value-added tax, excise tax, tariff, specific business tax, revenue stamp, property tax, house and land tax, label tax, and business tax planning.

Knowledge of business ethics, roles of business for society, impact of globalization on business operations, responsibilities of business to stakeholders, business sustainability and social responsibility.

Legal framework of business management and operations, laws related to sale, rent, hire-purchase, loan, warranty, mortgage, pledges, money market, equity instruments, bond and legal of electronic documents.

(Prerequisite: IBM 170, IBM 230 and IBM 255)

Concepts of organizational management strategy, process and frameworks of strategic management, opportunities and threats arising from changing of internal and external environments, analysis of business strengths and weaknesses, formulate strategies with managerial tools.

(Prerequisite: IBM 151)

Theories on organizational behaviour, human behaviour in contemporary organizations, analysis of individual differences, perception, learning, personality, values, attitudes and motivation, interaction of individuals, conflict management, leadership, managing team, power of networking, organizational structure, culture, change management and interaction between organizations.

(Prerequisite: IBM 151)

Principles of international human resource management, factors related to decisions that affect the management of human resources in international level, policies and human resource management functions in international level, cultural dimension of human resource management, international human resource management trends.

(Prerequisite: IBM 151)

Theory and philosophy of international business management, international trade, tariff and import quotas, investment, business environment, entry modes, implementation of business functions in marketing, finance, human resources, and supply chain management, roles international corporations, government agencies and private organizations in international operations.

(Prerequisite: IBM 170)

Importance of international markets, external environmental factors affecting international marketing, economic cooperation between countries, market research, analysing international marketing strategies, global distribution and pricing, international promotion, sales and negotiation, and international market planning.

(Prerequisite: IBM 230)

Concepts of international financial management, financial systems in international management, balance of payments, foreign exchange market, purchasing power parity (PPP), forecasting markets, management of foreign exchange risk, working capital, investment, and international finance institutions.

(Prerequisite: IBM 151)

Concepts related to information technology, development of information systems, database management, information network, internet and social media, enterprise resource planning and business applications information systems for decision support, and the ethical use of information technology.

(Prerequisite: IBM 152)

Fundamentals of business research, use of business research, research proposal, methodologies, planning, design, data collection, processing, research analysis, writing research report and ethical conduct of research.

(Prerequisite: IBM 152)

Quantitative models, linear programming, network analysis, queuing, game theory, simulation models, decision-making processes, and qualitative techniques used to make decisions and solve business problems.

(Prerequisite: IBM 170)

Creating, establishing and maintaining small to medium business management principles, entrepreneur characteristics and roles, entrepreneurial and innovative approaches, start-up business processes, existing business and business planning.

Principles of communication in the workplace, format for memorandums, letters and reports, writing skills and style, technique of informational persuasive, sales, employment, news messages, strategy communication, audience analysis communication via technology, video conferencing and presentation.

(Prerequisite: IBM 170 and IBM 230)

Concept of planning, controlling, cost-benefits analysis, roles of responsibility, resource allocation, risk management and performance measurement for successful completion of a project.

(Prerequisite: IBM 170)

Concept of brand and brand management, brand building, brand positioning and values, planning and implementing brand marketing, brand equity, awareness, perceptions, communication, and integrated marketing tools to communicate the brand to target markets.

Principles and the use of internet technology via electronic media, technology for competitive advantage, online marketing, business-to-business e-commerce, electronic payment, Transaction Act, security, simulation systems and development and application of e-commerce systems

(Prerequisite:  IBM 271)

Theories and concepts for marketing in service industries, classification of services, target groups and development of marketing policies, marketing mix for services, service quality concepts, complaints, warranties, role of service provider and service market trends.

(Prerequisite: IBM 170)

Concepts of consumer behaviour, needs of consumers , internal and external factors influencing consumer behaviour and decision making, marketing mix, diffusion of innovation, business buying behaviour and consumer protection.

(Prerequisite: passed at least 9 credits of major required courses)

Selected topics in various international business management fields from contemporary perspective, applied current domestic and international case students of business management.

(Prerequisite: IBM 271)

Roles and importance of integrated marketing communications, application of tools and theory, methods in communication, budgeting, media planning, implementation, evaluation and conduct proper ethics in media

(Prerequisite: IBM 151)

Conceptual frameworks of organizational development to change, dynamics of change, importance and benefits of change, implementation, managing resistance to change, the role of resilience during change, application of theory and developing tools in new business environment.

(Prerequisite:  IBM 151)

Trend and methods of import and export, preparations, channels to reach target markets, terms of sale, process of importing and exporting, custom and policies, risk management in import and export business, strategy development for successful import and export business.

(Prerequisite:  IBM 151)

Concept of logistic ad supply chain profession, design and management, purchasing and contract administrative, strategic procurement, transport and freight logistic, warehouse and distribution and business IT and operation management.

(Prerequisite: IBM 262)

Interdisciplinary introduction to the various societies and cultures of Asia and the Pacific Rm, focusing on the general theme of unit within multicultural environments, linkage between mainstream Asian/Pacific Rim religions, societies, cultures, beliefs, value system and government system that impact on Asian/Pacific Rim business practices, analysis of specific management philosophies and influence on the region.

(Prerequisite: IBM 262)

Current business issues affecting both domestic and international businesses. Analysis of in-class lectures, discussions, and case studies to understand current business issues affecting the organization and management of international businesses.

(Prerequisite: IBM 170)

Introduction to social entrepreneurship, innovation, society, triple bottom line and corporate social responsibility (CSR) issues, concepts in the emerging field of social entrepreneurship including organizational learning, sustainability, commercialization, profit and non-profit organizations.

(Prerequisite: IBM 262)

Analyze and discuss international business topics, emphasizing on strategic analysis by applying theoretical concepts of international business for problem solving and decision making to develop a broader perspective of business across the countries.

(Prerequisite: passed at least 12 credits of major required courses)

Selected topics in various international business management fields from contemporary perspective, applied current domestic and international case students of business management.

(Prerequisite: passed at least 24 credits of major required courses)

Education approach of growing academically, pre-professionally, personally and civically through participation in service learning experience, applying knowledge from the classroom to meet the real needs in the community.

(Prerequisite: passed at least 24 credits of major required courses)

For the real challenges in the international business profession, work as a full-time employee in an organization to gain related work experience.

(Prerequisite: passed at least 24 credits of major required courses)

Knowledge of practical situations, real world experience and working adaptability in an organization which related to academic study and the organization’s position in the broader field.